Microsoft and Wolff Olins commissioned us to develop a set of artworks for the packaging of Windows 8. The new Microsoft flagship product is a huge paradigm shift for computer operating systems: groundbreaking, intuitive, vibrant and lively. 

To capture this spirit, and to give an outlook onto Windows 8’s world of endless possibilities, we provided six different and unique images which encase the new product.

Client: Microsoft, USA

Agency: Wolff Olins, NYC/USA

Senior Marketing Manager, Microsoft: Robyn Yoder

Creative Director, Windows Brand Group, Microsoft: Phil Evans

Executive Creative Director, Wolff Olins: Todd Simmons

Design Director, Wolff Olins: Michael Ciancio

Art Director, Wolff Olins: Eric Wrenn

Production Director, Wolff Olins: Kris Pelletier

Account Director, Wolff Olins: Erica Garvey

Creative Direction: WONY & CATK

Artwork: CATK