Bao Bao

Issey Miyake

Campaign clip for the new line of Bao Bao Platinum Dew Drop Bags by Issey Miyake. Morning dew served as the inspiration for the surface treatment of the bag and we used it also to spin a narrative through this fantastic world.

The sound world we developed is based on water recordings which were resynthesized and modified to create an unique soundscape to enhance the visual journey.
Direction, creative direction and animation by CATK
Creative direction and art direction by Land Ahoy Design
Sound by CATK & Ines Graf